Maria Bridges

database cloud
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The Database Jungle, Circa 2025: Who’s Winning, Who’s Just Roaring?

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In 2025, the database world is wild and fastchanging, with Oracle still leading, but MongoDB and Snowflake quickly catching up. MongoDB shines with its flexible, cloudfriendly design and is loved by developers, tech companies, and retailers. Snowflake impresses with powerful data analytics and superstrong privacy features that let companies safely share and study information. The whole market is exploding in size, especially in cloudbased services, turning old leaders and new challengers into fierce rivals. It’s not a quiet field—everyone’s racing to avoid being left behind in this huge, highstakes jungle.

cx platforms ai customer experience
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The Evolving Palimpsest of CX Platforms: Twilio, Zoho, Forethought, and Dialpad in 2025

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In 2025, customer experience platforms from Twilio, Zoho, Forethought, and Dialpad are bursting with new ideas and smart technology. Twilio brings all customer data and talking tools together using powerful AI and a sharp partnership with Microsoft, making everything work neatly like music. Zoho makes fancy CRM tools easy for everyone by letting people use plain language and simple draganddrop features, even connecting millions through apps like WhatsApp and Line. Forethought rolls out multiple AI helpers that handle calls, chats, and emails at the same time, while Dialpad’s clever AI solves problems before customers even notice them. This year, CX feels faster, smarter, and more magical than ever.

marketing data intelligence
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Databricks Data Intelligence for Marketing: Unifying Chaos, One Click at a Time

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Databricks Data Intelligence for Marketing is like a superorganized control room for all your scattered marketing data, bringing everything together in one place. It lets marketers get instant answers, create smart campaigns, and personalize messages with the help of AI, all without needing tech support. The platform feels fast and easy, turning messy data chaos into clear, usable insights in just a few clicks. It’s built to work for all kinds of businesses, from pharma to retail, making marketing smoother, smarter, and ready for the future.

sap cloud computing
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SAP: Cloud Kingpins, AI Alchemists, and the Unseen Jigsaw of Market Might

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SAP became Europe’s most valuable company in 2025 by growing its cloud business fast and using smart AI tools, making its software the backbone for global supply chains. Over 80% of its customers moved to the cloud, bringing in steady, reliable money and helping SAP stand strong even during tough times for other industries. While luxury brands and drug companies struggled with changing trends and global troubles, SAP quietly kept the world’s businesses running smoothly with invisible but powerful code and data. Thanks to this, SAP zoomed past famous rivals, showing that clever software can be more valuable than handbags or medicine.

ai enterprise startup growth
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When the Hype Curve Flattens: Cohere, Enterprise AI, and the Art of Missing the Mark

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Cohere missed its 2024 revenue goals by a huge 85%, earning just $30 million instead of the $450 million they expected. The main reasons were tough competition and slow adoption of AI by big companies, which often face lots of rules and technical hurdles. To fix this, Cohere shifted its focus to secure, private AI services for sectors like finance and healthcare, doubling its revenue and boosting profits. Investors still believe in Cohere, raising its value and pouring in more money, while the company now bets on specialized, safe solutions instead of flashy, broad AI promises. The real challenge for Cohere26mdash;and others26mdash;is not the AI itself, but getting oldschool businesses to actually use it.

fintech banking-innovation
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Monzo’s Metamorphosis: Neon Dreams, Regulatory Reality, and the IPO Horizon

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Monzo became profitable in 2024 and now serves over 11 million people. Monzo began in 2015 with bright neon cards and a supereasy banking app, quickly winning over millions in the UK. Against tough odds and lots of doubts, the bank is thinking about going public, but can’t decide between a London or New York stock market listing. Monzo’s journey wasn’t all smooth—there were leadership changes, regulatory challenges, and tough questions about making money. Still, its mix of cool tech and friendly service turned Monzo from a hipster fad into a banking powerhouse, and now everyone’s watching to see what happens next.

custom software ai
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How Industry Titans Brew Success: Custom Software, AI, and Analytics as Their Secret Sauce

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Big companies win by using custom software, AI, and smart data tools like secret ingredients in a magic recipe. They build their own tech so they can move faster, stay safe, and do things their way. AI helps them work quicker and smarter, while analytics lets them see problems and chances before anyone else. None of it works without people, so these companies are always learning new skills and mixing old jobs with new tech. In places like pharma and consulting, this digital power is what sets leaders apart from the rest.

databricks ai-summit
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Databricks Data + AI Summit 2025: A Palimpsest of Industry Intelligence (With a Side of Life Sciences and Pharma)

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The Databricks Data + AI Summit 2025, held in San Francisco, will bring together over 20,000 people to explore how AI and data can transform industries, especially life sciences and pharma. The event features more than 700 sessions and new industry forums that dig deep into realworld problems, like how AI speeds up drug discovery and improves patient care. Cool tools like Mosaic AI, Unity Catalog, and Delta Lake make all this possible by keeping data safe and easy to use. Whether attending in person or online, people will learn, connect, and share their data success storiesven if it means burning the midnight oil with a strong cup of coffee.

cloud migration digital transformation
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Marsh McLennan’s AWS Odyssey: Cloud Migration as Catalyst

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Marsh McLennan is moving most of its old computer systems to the Amazon cloud (AWS). This huge change will help them work faster, safer, and smarter, and use powerful AI tools like their own assistant, LenAI. The shift means closing many old data centers, uniting their technology teams, and making sure everything stays super secure. By moving to the cloud, Marsh McLennan hopes to stay ahead in a fastchanging world, making their work smoother and ready for the future. This bold move shows how even the oldest companies can use new tricks to transform and thrive.

contact center transformation ai customer experience
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Contact Centers 2025: From Utility Rooms to Strategic Nerve Centers

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By 2025, contact centers have changed from quiet backrooms into the heart of customer experience. Powerful AI helps agents understand feelings, predict needs, and solve problems faster, while customers chat across many channels without losing their story. Kind, emotionally smart agents are more important than ever, turning tough talks into trust and loyalty. New success is measured by happy customers, not just fast calls, and companies now care about keeping agents happy so they can keep helping others.

microsoft ai
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Microsoft + Gong: Unleashing a Polyphony of Customer Intelligence (and a Few Surprises)

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Microsoft and Gong have teamed up to blend Gong’s smart customer analytics right into Microsoft’s popular business tools like Teams, Outlook, and Dynamics 365. This means every team can easily see real customer insights without jumping between apps, making work faster and smarter. Gong’s AI helps by pulling out important info from meetings and emails, flagging action items, and even warning teams about hidden risks. Now, everyone in the company1 not just sales1 can use these tools to make better decisions and react quickly to changes. The result is less boring data entry, more teamwork, and a new spark of excitement as companies get ahead by truly understanding their customers.

databricks neon
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Databricks Gobbles Up Neon: A Serverless Symphony for the AI Age

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Databricks is buying Neon, a fastgrowing serverless Postgres database, to make its AI and analytics platform more powerful and flexible. Neon’s technology lets data scale up and down automatically, so companies only pay for what they use, and developers can work faster without worrying about managing servers. Most impressively, AI agents—not just people—can spin up new databases instantly, which is perfect for today’s AIpowered world. With this move, Databricks aims to make building smart, datadriven apps as easy and smooth as a jazz performance, letting businesses adapt quickly to whatever comes next.

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