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HCLSoftware’s Unica+: When Agentic AI Meets the Messy Reality of Modern Marketing

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HCLSoftware’s Unica+ is a powerful new marketing tool that uses smart, independent AI agents to help big companies run better campaigns. These AIs can spot tiny customer groups, tweak messages so they always fit, and give fast feedback about what’s working. With its MaxAI Suite, marketers can even build their own custom models and get realtime advice from an AI assistant. In short, Unica+ promises to make marketing smarter, more personal, and much less annoying for everyone.

data ai
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Snowflake’s 2025 Summit: Coffee, Code, and the Crackle of Next‑Gen AI

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At the 2025 Snowflake Summit, Snowflake wowed the crowd with new tools for moving and understanding data, including Openflow for easy data transfers and Cortex for smarter data insights. They introduced cool AI assistants that help people use data just by talking or writing simple commands. Snowflake also bought Crunchy Data, bringing powerful and secure opensource databases to their platform. Their marketplace now bursts with readytouse AI products and data, making it easier for companies to find what they need. The whole event felt energetic and full of big, bold ideas for the future of data.

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Breakfast, Big Data, and the Art of Not Creeping People Out: Kellanova’s Clean Room Chronicles

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Kellanova was facing falling Special K cereal sales in the UK, so they used a special tool called a data clean room to mix data from different sources without breaking privacy rules. This let them see which groups of shoppers really wanted their cereal, so they could send the right ads to the right people. Thanks to this smart targeting, Special K sales jumped by 36% among premium shoppers, and the company made millions more in sales. The key was focusing on solving the real problem, not just using new technology for its own sake, and being flexible when things got tricky. This new way of working helped other brands in the company succeed, too.

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Salesforce Security Center 2.0: The Admin’s New Power Tool for Wrangling Security

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Salesforce Security Center 2.0 is like a supersmart control room for admins, making security simple and strong. It gives realtime alerts, clear dashboards, and automates boring audit work, so admins can spot problems fast and breeze through compliance checks. Instead of scrambling and stressing, admins now feel in charge—like knights guarding a hightech castle—ready to tackle threats before they become disasters. With everything organized in one place, security becomes a daily habit, not a yearly headache, helping admins save time and sleep better at night.

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Elsa: How a Caffeinated Algorithm Is Rewriting the FDA’s Playbook

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Elsa is a special AI tool made by the FDA to help review new drugs much faster and more safely. It reads huge piles of scientific paperwork, finds important details, and quickly points out any trouble spots, turning days of work into just minutes. Elsa keeps all the secret information locked up tight, never letting it leave the FDA. Thanks to Elsa, drug reviews are not only speedier but also more accurate, which means patients can get lifesaving treatments sooner. This clever machine is changing the whole way the FDA works, making the future of medicine brighter and faster.

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Snowflake Swallows Crunchy Data: PostgreSQL, AI, and the Cloud’s New Shape

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Snowflake bought Crunchy Data for $250 million to boost its cloud with powerful, secure PostgreSQL—the kind trusted by big businesses and the government. This big move lets Snowflake handle not just analytics, but also everyday transactions and advanced AI work, helping it better compete with rivals like Databricks. Customers get tighter security and easier tools, while developers can enjoy the speed and power of both platforms together. This deal could change how companies use databases in the cloud, but it also means fewer independent choices for businesses in the future.

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Databricks and the 2025 Gartner Magic Quadrant: A Lakehouse Odyssey

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Databricks was named a Leader in the 2025 Gartner Magic Quadrant for Data Science and Machine Learning because of its powerful lakehouse technology, which blends all types of data in one smooth platform. This makes it easy for companies to work with big data, build AI models, and keep everything secure and organized. Databricks stands out with smart tools for generative AI, thanks to MosaicML, and strong support for the whole AI process. Customers from all kinds of industries trust Databricks because it helps them handle tough data problems, meet strict rules, and move fast with new technology.

ai manufacturing
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AI Agents in Manufacturing: When Algorithms Don Safety Glasses

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AI agents in manufacturing are smart robots or software that use data to make factories run smoother and faster. They predict problems before machines break, make sure products are topquality, and quickly react if something goes wrong. These agents can learn and adapt, almost like jazz musicians, making factories much more flexible and strong. While they can’t replace people, they help humans make better choices and solve tough problems together. The result is a lively, hightech factory where both humans and machines work as a smart team.

pharma enterprise-ai
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Roadmaps and Reality: The Friction Between Software Giants and IT Pragmatists in Pharma, 2025

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In 2025, pharma IT leaders struggle to keep up with big promises from software giants like Salesforce and SAP, who talk about magical “data clouds” and AI that fix everything overnight. In real life, these leaders face tough problems—old legacy systems, strict regulations, and exhausting validation steps that can take months. While vendors promise smooth, fast results, the reality is often messy and slow, filled with late nights and stubborn tech glitches. IT leaders are stuck in the middle, translating corporate dreams into something that actually works, one cautious experiment at a time. Even so, real progress happens little by little, with patience, creativity, and lots of coffee.

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Salesforce Q1 FY26: AI Dreams, Informatica Schemes, and the CRM Zeitgeist

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Salesforce is betting big on being the top choice for businesses that want to use AI and data together. Salesforce started 2026 strong, with $9.8 billion in revenue and big growth in AI tools like Agentforce. They bought Informatica for $8 billion to boost their data and AI powers even more. Their new Agentforce platform lets people easily build smart AI helpers for work. The company is making lots of money, and more than half of it now comes from outside the U.S. Salesforce is betting big on being the top choice for businesses that want to use AI and data together.

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Windows’ Hybrid AI: Where Silicon Meets the Stratosphere

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Windows’ hybrid AI is a smart blend of powerful chips inside your computer (NPUs) and cloud supercomputers. This means your PC can do fast, private AI tricks right on the device, or send tough jobs to the cloud for extra muscle. The new Copilot+ PCs are packed with these AI chips, making them speedy and able to run cool features like Recall without draining your battery. Local AI keeps your info safe and works even when the internet is gone. For developers, new tools make it easy to create clever AI helpers, with Microsoft dreaming of future smart agents that can do even more all on their own.

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CarMax’s Data Metamorphosis: Generative AI, Cloud Epiphanies, and the Art of Not Breaking Things

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CarMax changed how it uses data by moving everything to the cloud with Microsoft Azure and teaming up with Snowflake to keep all their information in one safe place. They made sure their data was super clean before letting AI step in, which helped them build powerful tools that make buying and selling cars easier and faster. Now, customers can get quick offers and easytoread reviews with the help of generative AI, while CarMax keeps everything secure and smooth behind the scenes. This mix of cloud smarts, shiny AI, and careful planning turned CarMax into a tech leader, not just a car lot.

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